Babe Ruth Rookie Card Fetches Record-Breaking $762,500 at Bonhams Auction

BY ALBERT CHEN

In New York, during Bonhams Fine Books and Manuscripts sale on April 10, a significant highlight emerged as a rare Gimbels Department Store version of the M101-4 1916 Babe Ruth Rookie Card fetched an impressive $762,500, surpassing its initial estimate. This particular card, renowned as one of the most sought-after trading cards in existence, carries historical significance dating back over a century.

Originally obtained during a 1916 promotional giveaway hosted by Gimbels Department Store, the card’s journey to the auction block holds a unique narrative. It was acquired by the consignor’s grandfather, then a 10-year-old resident of Milwaukee, during the promotional event featuring baseball cards showcasing the era’s top players.

The sale of the Babe Ruth Rookie Card was the highlight of a larger auction, comprising 195 lots, which collectively achieved a total of $1.7 million. Notably, 80% of the lots were sold by quantity, while an impressive 99% were sold by value, indicating the robust demand for historical artifacts and collectibles among enthusiasts and investors alike.

The successful auction underscores the enduring appeal and cultural significance of baseball memorabilia, particularly items associated with legendary figures like Babe Ruth. The sale of this rare card serves as a testament to the passion and dedication of collectors who seek to preserve and celebrate the rich history of America’s favorite pastime.

BY ALBERT CHEN

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